Text Message Your Teen
on Prom Night
WASHINGTON,
April 13 /PRNewswire-USNewswire/
Taking advantage of how teens prefer to communicate, The Century Council, an organization funded by distillers dedicated
to fighting drunk driving and underage drinking, is launching its second annual safe prom campaign using text messaging as
a creative way to remind teens to make smart decisions and not to drink alcohol during prom night or throughout the year.
In order to send the text message, family members and friends only need to do the
following: Visit http://www.prmtxt.org/. Register the teen's cell phone number, date of prom, and zip code. On prom night,
teens will receive the message: "Have fun 2night. Stay safe. Don't drink. Luv u." Participants can also receive
a confirmation that evening that their message was sent.
The
prom text messaging initiative is spearheaded by The Century Council and is supported by The Wireless Foundation, the charitable
organization formed by the member companies of CTIA -- The Wireless Association, the international association of the wireless
telecommunications industry, and Teen Arrive Alive, dedicated to addressing teen driving safety. The goal of the initiative
is to remind teens to stay safe and alcohol-free on prom night and to encourage a dialogue between parents and teens about
the dangers of underage drinking. Additionally, the American School Counselor Association (ASCA) and the National Alcohol
Beverage Control Association (NABCA) are participating by encouraging their members to utilize this tool to keep teens safe
during prom season.
To read this article in its intirety, go to:
http://www.pr-inside.com/text-message-your-teen-on-prom-r92975.htm
Also see "Ghost Out" 2008